Sizzling Summer? Keep Your Cool with Flexible Packaging!
The UK is basking in a rare heatwave, and while we’re all reaching for the ice lollies and chilled drinks, there’s one unsung hero working overtime behind the scenes: flexible packaging.
Whether you're picnicking in the park, heading to a festival, or just trying to keep your groceries fresh on the way home, the right packaging can make all the difference. Here’s how flexible packaging is stepping up to the summer challenge:

Food Protection That Doesn’t Sweat It
Hot weather is great for barbecues, but not so great for food safety. Flexible packaging offers barrier protection that helps keep oxygen, moisture, and UV rays out—three of the biggest culprits behind food spoilage.
- Modified Atmosphere Packaging (MAP) keeps your salads crisp and your meats fresh.
- High-barrier films protect snacks and baked goods from going stale in the heat.
- Resealable pouches mean fewer flies and less waste when you're dining al fresco.

Pouches: The Coolest Way to Hydrate
Forget bulky bottles—drink pouches are the summer MVPs. Lightweight, easy to chill, and less prone to breakage, they’re perfect for festivals, beach days, and kids’ lunchboxes.
- Spouted pouches are ideal for smoothies, juices, and even cocktails (yes, really).
- They take up less space in coolers and fridges.
- And they’re often made with recyclable or mono-material films, making them a win for sustainability too.

Frozen Treats That Stay Sweet (and Savoury!)
Ever had your ice cream melt before you even got it home? Flexible packaging with insulating layers and cold-chain compatibility helps frozen goods stay frozen longer—even in a heatwave.
And it’s not just about sweet treats. Frozen pizzas, for example, rely on high-performance flexible films to maintain their structure, flavour, and freshness from freezer to oven. These packs are designed to:
- Lock out moisture to prevent soggy crusts.
- Shield against freezer burn with multi-layer barrier films.
- Stay sealed tight to avoid contamination or odours from other frozen items.
So whether you're craving a scoop of gelato or a slice of pepperoni, flexible packaging ensures your frozen favourites survive the summer heat—intact and delicious.
Plus, clever design features like easy-tear seals and portion control packs make summer snacking a breeze.

Sustainability in the Sunshine
Summer is also peak season for outdoor events—and that means more packaging waste if we’re not careful. The good news? Flexible packaging is leading the charge in eco-conscious innovation:
- Lightweight materials = lower carbon footprint during transport.
- Mono-material laminates = easier to recycle.
- Compostable films = great for foodservice and festivals.
But that’s not all. Recyclable pouches are becoming a go-to for brands looking to reduce their environmental impact without compromising on performance. These pouches are perfect for summer staples like grated cheese (or sheese!)—a picnic essential for topping burgers, salads, or a cheeky pasta salad in the sun.
- They’re resealable, keeping cheese fresher for longer.
- Made from recyclable polyethylene, they can be disposed of responsibly in many kerbside collections.
- And they’re lightweight and space-saving, making them ideal for cool bags and hampers.
So whether you're packing for a beach day or a countryside picnic, flexible packaging helps you enjoy the sunshine without leaving a heavy footprint behind.

Final Thoughts: Stay Cool, Stay Flexible
As temperatures rise, so do the demands on packaging. Here at National Flexible, our team are proud to supply solutions that not only protect your products but also support your sustainability goals. So whether you're packing a picnic or launching a new summer range, remember: flexible packaging keeps it fresh, cool, and clever.