Sharing the best that nature provides

Alflora and National Flexible: A Natural Partnership Rooted in Quality and Care

In the heart of Cumbria’s rolling green landscapes, where nature thrives and animals are part of the family, a company called Alflora has quietly been revolutionizing the way we think about animal nutrition and care. Their mission is simple yet powerful: to provide the most nutritious, natural, and sustainable feed and bedding products for animals—without compromise.

But behind every bale of forage and every bag of bedding lies a story of innovation, dedication, and a partnership that ensures these products reach customers in peak condition. That’s where National Flexible, the UK’s largest distributor of polypropylene, laminates, and special films for the food and non-food markets, comes in.

“National Flexible made the whole process of film sizing and ordering very easy. We were introduced by our bagging line manufacturer, and initial meetings took place to ascertain the best thickness and type of film for what we were intending to do, then National Flexible worked closely with our staff and designers to come up with appropriate designs and sizes to suit what we were trying to achieve. The first rolls are now in production and working well, we would very much recommend them for your film needs!”

From Field to Feed Bag: The Alflora Ethos

Alflora’s journey began with a question: What if we could feed animals the way nature intended—pure, additive-free, and nutrient-rich? This question led them on a global exploration of animal nutrition, studying best practices and sourcing techniques that preserve the integrity of natural forage.

Their products are:

• 100% natural and GMO-free
• Harvested at peak nutritional value
• Free from artificial additives or preservatives
• Backed by global research in animal health and nutrition

Whether it’s hay, straw, or specialist bedding, Alflora’s offerings are designed to support animal wellbeing from the inside out.

The Packaging Challenge: Preserving Nature’s Best

With such a strong commitment to quality, Alflora faced a critical challenge: how to package their products in a way that preserved freshness, protected nutrients, and reflected their brand values.

Enter National Flexible.

Recommended by their bagging line manufacturer, National Flexible quickly became more than just a supplier—they became a strategic partner. From the very first meeting, the focus was on understanding Alflora’s unique needs. What type of film would best preserve the product? What thickness would ensure durability without waste? How could the packaging design reflect Alflora’s natural ethos?

Together, they developed a custom packaging solution that:

• Maintains product freshness and nutrient integrity
• Is durable enough for transport and storage
• Features branding that communicates Alflora’s values
• Is easy to use on automated bagging lines

Designing for Impact: More Than Just a Bag

Packaging isn’t just about protection—it’s about storytelling. Alflora’s new packaging, developed in collaboration with National Flexible’s design team, tells a visual story of purity, care, and sustainability. Earthy tones, clean typography, and imagery of lush pastures and healthy animals help customers instantly connect with the brand’s mission.

The result? A packaging solution that’s as thoughtful and high-quality as the product inside.

Sustainability at the Core

Both Alflora and National Flexible share a commitment to sustainability. While Alflora focuses on natural, responsibly sourced feed, National Flexible is a leader in recyclable and environmentally conscious packaging solutions. Their collaboration reflects a broader movement in the agricultural and packaging industries—one that prioritizes the planet without sacrificing performance.

Customer-Centric Innovation

What makes this partnership truly special is the shared dedication to customer satisfaction. Alflora’s customers—farmers, pet owners, and animal care professionals—rely on consistent quality. Thanks to National Flexible’s expertise, Alflora can now deliver that quality with confidence, knowing their products are protected and presented in the best possible way.

Looking Ahead: Growing Together

With the first rolls of packaging now in full production and performing well, Alflora is poised for growth. Their partnership with National Flexible has not only solved a logistical challenge but also elevated their brand and product offering.

As they continue to expand, one thing remains clear: Alflora’s commitment to “sharing the best that nature provides” is stronger than ever—and with National Flexible by their side, they’re ready to bring that promise to even more animals and their caretakers.